This report was created for international strategic planners who can’t be content material with conventional strategies of segmenting world markets. With the appearance of a “borderless world”, cities turn into a extra vital standards in prioritizing markets, versus areas, continents, or international locations. This report covers the highest 2000 cities in over 200 international locations. It does so by reporting the estimated market dimension (by way of latent demand) for every main metropolis of the world. It then ranks these cities and reviews them by way of their dimension as a p.c of the nation the place they’re situated, their geographic area (e.g. Africa, Asia, Europe, Center East, North America, Latin America), and the whole world market.
In performing numerous financial analyses for its purchasers, I’ve been sometimes requested to analyze the market potential for numerous services throughout cities. The aim of the research is to know the density of demand inside a rustic and the extent to which a metropolis is perhaps used as some extent of distribution inside its area. From an financial perspective, nonetheless, a metropolis doesn’t symbolize a inhabitants inside inflexible geographical boundaries. To an economist or strategic planner, a metropolis represents an space of dominant affect over markets in adjoining areas. This affect varies from one trade to a different, but in addition from one time frame to a different.
In what follows, I summarize the financial potential for the world’s main cities for “manufacturing electrical vacuum cleaners, electrical ground waxing machines, and different family electrical ground care machines” for the yr 2016. The aim of this report is to report my findings on the actual financial potential, or what an economist calls the latent demand, represented by a metropolis when outlined as an space of dominant affect. The reader wants to understand that latent demand could or could not symbolize actual gross sales. For a lot of objects, latent demand is clearly
ASIN : B00X3FBSO6
Writer : ICON Group Worldwide, Inc. (April 30, 2015)
Language : English
Paperback : 528 pages
Merchandise Weight : 2.48 kilos
Dimensions : 7 x 1.19 x 10 inches
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